With a large portion of the world working from home in 2021, many people were able to focus on passion projects and launch products that made a difference, four young mates from Melbourne, Australia included. All working full time jobs, the Tradervidz Investments (TVI) founders sought to create a ‘one-stop-shop’ platform they wished they had when they first began their investing journey. Off the back of their success, they are all full time and ready to take the business to the next level.
TVI was founded by Mathisha Vidyaratne, Anthony Trainor, Zac Povolny and Richard Valioukhov. They all came from different walks of life where Mathisha worked across the finance and legal industry, Anthony a marketing strategist, Zac a sales consultant and Richard in the construction industry with a financial degree. What bonded them was their passion for investing and empowering others.
Beyond their amazing digital educational platform, what shines most is their collaborative community, where everyone works together to succeed.
Their ethos is to ‘simplify crypto and stock investing’ to educate and empower everyday people looking to invest in the stock and cryptocurrency markets. For AUD $997 a year or $119 a month, members get access to their very own personal dashboard with instant access to hours of education, price signals, watchlists, crypto portfolio tracker, mentorship and community, all at the touch of a button.
When interviewed about how TVI all came about, Vidyaratne said “we took our dogs for a walk in the park back in 2020 and were discussing how investing had this stigma of being too complicated for the everyday person. Truth be told, investing is a lot simpler than you may think. So, we decided to make what we wish we had when we started investing.” With our personalised digital dashboard and community, we cut through the clutter and deliver what people need, especially those who are time poor.”.
Since launching in February 2021, the platform has over 1000 members, with the majority of the growth to date being through word of mouth. Their growth has been aided from some high profile athletes such as Collingwood Football Club captain Scott Pendlebury, Western Bulldogs premiership players Easton Wood and Jason Johannisen, Richmond star Nathan Broad, former NBL MVP and commentator/personality Corey Williams as well as social influencers such as Tayla Damir and Tully Humphries. These are just a few of the high profile names who have started investing in cryptocurrency thanks to TVI.
Upon deep-diving into their platform, there are a number of things that make them unique.
Firstly (and most importantly), they are a corporate authorised representative. This adds further social proof to the business in an industry that is tightly regulated amongst the rise of finfluencers, cowboy Reddit and Telegram groups.
Secondly, in an industry that has a reputation for being quite dry and boring, the founders deliver everything in a fun and engaging way where they make investing simple and understandable for anyone, no matter their level of experience.
Lastly, they are extremely dedicated to their community. Not only are they actively involved in their community everyday, they even do face-to-face meetups and events with their members.
In an uncertain economic landscape, TVI was the perfect product to launch during COVID to educate and empower people to master the skill of investing, a skill that the team believe everyone should have. This community is sure to thrive in a world where passive income is the new norm
