Jennifer Lopez just celebrated her 53rd birthday this past Sunday. But, the singer and actress celebrated her body in a new beauty campaign for JLo Beauty.
Singer poses nude for her beauty campaign
Just days ago, Jennifer Lopez and her longtime love interest Ben Affleck tied the knot. The pair first reunited in April 2021 after her split from Alex Rodriguez.
A year later, Jennifer and Ben Affleck got engaged and got married in a surprise ceremony in Las Vegas. The singer announced the news through her newsletter on the JLo.
This weekend, Jennifer Lopez and Ben Affleck enjoyed a sweet honeymoon together while celebrating her birthday on the 24th of July.
Jennifer Lopez shares a new product on her birthday
To date, the singer shared that she found passion in creating her beauty product as she loves taking care of her skin. The star also talked about how one can neglect important parts of the body.
“We give all this care and attention to the skin on our face, but we sometimes neglect the body. It was important to me to create a skincare routine for the body to address its specific and unique needs, and we started with the booty!”
Thus far, Jennifer Lopez shared the new beauty product is targeted for the buttocks as the star embraces the curvy body she was once scrutinized for. The singer shared an Instagram post announcing the launch of her product.
“Today’s my birthday and I am gifting YOU with a special drop of #JLoBody FIRM + FLAUNT Targeted Booty Balm. Head over to JLoBeauty.com to shop the video for some seriously sexy science for your best assets!”
Along with the Instagram post was a picture that left little to the imagination. As shared by Entertainment Tonight, the product now retails for $65 and will be available at Sephora in September.