To survive in this competitive technological landscape, gathering and analyzing data is crucial for businesses these days. Data scientists work day and night to analyze data and gain meaningful insights from it. Not only this, but they are also responsible for visualizing that data so as to communicate the results with the stakeholders. This need arises because many trends and patterns usually go unnoticed in text-based data. But if the same data is represented in a graphical format, stakeholders can easily detect the correlations.
Data visualization is all about representing raw data in the form of graphs or charts and helps organizations gain valuable insights and make effective business decisions.
Read this article till the end to know more about Tableau and why taking Tableau certification training is proving beneficial for data analysts and data scientists.
Tableau – What is it and What Does it Offer
Tableau is a data visualization software company that was founded by Christian Chabot, Chris Stolte, and Pat Hanrahan in 2003. Considered as the most powerful, secure, and flexible end-to-end analytics platform, Tableau has more than 86,000 customers worldwide and is witnessing steady growth every year. It offers products to help you prepare data for analysis, using drag-and-drop analytics in desktop, sharing the insights online, and spreading data-driven business decisions.
Let us take a detailed look at the products that Tableau offers.
Tableau prep offers a direct method to gather, shape, and clean data so that data analysts can analyze their data easily and quickly. It comprises of two products:
Tableau Prep Builder – This allows users to get a complete picture of their data. Changes can be made to any value directly and results can be viewed within a fraction of seconds. It consists of many smart features that solve common data prep challenges. Connecting to data is very easy, may it be stored on a database, spreadsheet, or even cloud.
Tableau Prep Conductor – This product helps in scheduling, monitoring, and administering data flows. It allows users to publish and run flows in their server environment. Users can schedule their flows, i.e., automating the data prep process so that it is ready for analysis whenever required. The flows can also be monitored across the entire server and proper functioning can be ensured.
This is where data analysis actually happens. Using just drag and drop options, you can instantly view the graphs between any parameters in interactive dashboards, and detect patterns quickly. It doesn’t require writing codes to pull and combine data from SQL databases or cloud apps. There are many options available on the dashboard to help users build powerful calculations, drag and drop reference lines, or use regressions and correlations for statistical understanding. One can also use Tableau Maps to point data to any country, bu utilizing built-in postal codes.
With an aim to offer analytics anytime and anywhere, Tableau Online was developed – an analytics platform hosted on the cloud. Whether a user is accessing the dashboards through a web browser or mobile application, he can get interactive visualizations on any device and find hidden patterns on the go. The findings can also be shared with colleagues, stakeholders, or even customers. As it is available on the cloud, users need not worry about configuring servers, upgrading software, hardware costs, or increasing the capacity of the hardware. What’s more! There is an ‘Explain Data’ feature that makes use of AI to explain data points through a single click.
Tableau Server provides a trusted environment to the entire organization where teams have the freedom to explore data rather than having limited access. Organizations can manage all their metadata and security rules centrally, and provide shared data sources to the users. They can easily track and manage content, users, licenses, and performance and ensure a balance between user flexibility and security control. Tableau Server further enables people from the organization to understand data and ask questions from any published data using the ‘Ask Data’ option.
Gain Expertise in Tableau
You have got an overview of Tableau and its offerings that make it one of the most preferred data visualization tools among companies. According to Gartner 2020 Magic Quadrant for Analytics and Business Intelligence Platforms report, Tableau is a Leader in the Magic Quadrant and that too from the past eight years. It has significantly broadened the scope of its product offerings, especially in areas like augmented analytics, governance, data management, and server management. Why this matters is because top tech behemoths and companies across industrial sectors rely on this Magic Quadrant to understand what business intelligence and visualization tools they should prefer to use.
So, if you are in the field of data science or big data analytics, you need to have a strong grasp of data visualization. So think of taking Tableau Certification Course online. Tableau courses are best suited for professionals who have an inclination towards becoming a data scientist or related role. Enroll in a course today and take one step ahead to get hired in your dream company.