Nothing is more disturbing for a customer and at the same time embarrassing for any online business projects than these famous (infamous) 404 Error pages. But IT people are really inventive and smart, so designers give us all their hand to reduce possible negative consequences of such annoying accidents by making fun and distraction out of them.
Everyone agrees that it is always better to smile instead of getting furious, sour, and frustrated. So, gradually, all these creative attempts become a sort of artistic trend and also someway skilful tool to attract and engage users when they are balancing on the brink of disappointment.
This article is an overlook of some brilliant and funny 404 error pages examples. This way, our readers may meet even more casual creativity around the web. Let us see best 404 error pages together. But first, some words about the origin of this mysterious number. Where does it come from exactly? Well, all the stuff started in room 404, where one of the first servers of CERN was placed. What people do with this thing now? How do they keep this relatively newborn tradition and style alive?
Several outstanding error 404 examples from the web
Some of them belong to well-known brands, and some things are coming from almost unknown enterprises, which may attract you somehow if you appreciate their humorous creativity, scrolling the pages.
Some of these pages make a user curious about the product they should somehow represent an nd suggest their visitors some shared activities, leading to future discounts or even prizes.
Another trend is irony towards well-known political persons. Designers take weird outlooks of politicians and their clumsy promising phrases to make fun out of it. I am again making user laugh instead of irritation or frustration.
Designers are choosing funny objects, making pictures of them in a certain way to show their specific brand style. This way even not showing their product directly, they create in users some taste of their typical works.
In some places, we can find some installations using classical art accompanied by seemingly philosophical or directly ironic sayings and memes.
Even Google photography is suitable when it comes to creating some atmospheric notes.
All the ways to attract even the slightest and shortest bit of attention is effective to make a dysfunctional page working at least somehow.
Sometimes, symbolic meanings can take a visual outlook. Again, its not necessary which channel you use to engage your visitors and tackle them a little.
In any case, self –irony saves lives and mental health in people. You are making people think you’ve done your best and for now, we don’t care a lot about the rest.
The most creative minds even don’t care about some artful solutions and place here some IT stuff, anyway, the vast majority of users don’t care about, showing this way that the accident has happened, and it’s nobody’s business for a moment, while their wise professionals are obviously working to address this issue.
Another variant is to show people they have broken this precious and perfect page themselves. It’s not true, it’s annoying, but in a very funny way.
Even the number 404 is a thing to play the game with a user. At least one round is quite a temptation!
Users can even fire some constantly failing developers by one click. Go ahead!
But also there is always a place for sweet and adorable things. No one can resist sweet animals on the error 404 pages, and some projects use it, too.
Also, some niche projects are playing with the target audience by referring to the main topic of the project in some creative ways.
Again we should repeat that any means are good in this genre of visual art. One can’t lose using even more humour for humoristic projects and their pages, hilarious GIFs, or well-known characters from series or movies to make user smile one more time. So, let us now summarize the secrets of the successfully done error 404 pages. What should one do?
Smart and easy looking copy
Everyone understands that the page they want to visit is unavailable, seeing error 404 messages. So, engage your customers with some smart copy of your project page that keeps the style and general message of your project anyway. All pleasant, unexpected, warm, lighthearted, sweet, amazing, amazing things are welcome to surprise a customer and bring the one some new and unexpected user experience. Hopefully, it is seen from all the examples of such pages.
Proper visual component communicating some ideas
The copy you are going to present is very important, but images will certainly make more vivid, attractive, and interactive. Bring some visual appeal to that to avoid well-expected boredom of plain error 404 pages.
You will probably easily agree with the role of visuals, so let us add some structural elements. The most essential tip here is to surprise your visitor with something really non-conventional, like some special layout of the page, or with something advanced like some elements of games integrated into the error 404 page, Don’t afraid to be fumy and ridiculous, it is always profitable and memorable in perspective, because people do remember good things and quickly forget failures.
So, that’s it! We had a very nice time together looking at efficient ways to address issues that happen from time to time in any project. Also, it is curious how the designers have found so many bright ways to express very simple thing – something doesn’t function, but we can work it out. Leave your comments below about the most favourite example you have seen above.